The Yamaha Motor Company has announced the establishment of its Safety Vision, which aims to reduce motorcycle fatalities and create a world without accidents.
This vision is divided into two parts - Jin-Ki Kanno, which seeks to maintain the thrill of riding, and Jin-Ki-Anzen, which promotes working in partnership with the machine to improve safety skills as technology advances.
At a live streamed event earlier this month, Yoshihiro Hidaka, the company's president and CEO, announced the news.
Yamaha Tracer 9 GT+
In order to ensure safety, three key principles must be followed: technology: to assist with decision-making and hazard recognition; skills: improving knowledge and riding ability; and connectivity: increasing links between people and machines.
At this year's Eicma show, Yamaha unveiled the Tracer 9 GT+ tourer, which features a radar-controlled unified brake linkage system that adjusts the balance between front and rear braking based on the speed of the vehicle ahead.
Also, the system adjusts front and rear damping force simultaneously, which is said to improve cornering safety.
Rider aids are part of the company's response to the fact that 70% of all motorcycle accidents occur within two seconds of the incident starting - too fast for humans to react.
Additionally, it signifies a commitment to the Stockholm Declaration, made by the Federation of European Motorcyclists' Association (FEMA) in 2020, to reduce motorcycle fatalities by half by 2030.
"With the rapid developments seen with electric vehicles and digital technologies, we find ourselves at the cusp of a pivotal change in our business," Hidaka said.
The cutting-edge technologies we have acquired, our wide business base, and Yamaha Motor's ability to develop new ideas will likely be key drivers for Yamaha Motor's continued growth.
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